Marketing Essentials

Part of our Design Blog

Button Design

Red Deer & Blackfalds Web Design Writes: For Small Business owners and Website Developers, one of the most important elements on a Website is assigning a Call to Action in order to generate new business. In order to accomplish this as best as possible it is important...

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Website Analytics

Red Deer & Blackfalds Web Design Writes: So you have a Small Business Website, or possibly you're looking at putting one together? It's important to remember that one of the most commonly overlooked aspects is that having a development is never "One and Done"! As your...

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Market Exposure

Red Deer & Blackfalds Web Design Writes: For a Small Business owner, your efforts for success fall into two avenues: Attracting new clients/customers to your products/services Maintaining existing clients/customers So how do I do this? The answer to this question will...

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Hiring A Developer

Red Deer & Blackfalds Web Design Writes: For your Small Business Website Design, you may have reached a point where you want to hire a Web Designer/Developer instead of venturing it on your own. If this is the case, here a few things you can do to make sure you're...

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Blogging Basics

Red Deer & Blackfalds Web Design Writes: For your Small Business Website one of the most powerful tools you can utilize for SEO (search engine optimization) is to have a blog that is updated frequently with useful information. Not only is this great for your SEO, but...

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E-Commerce Considerations

Web Design in Blackfalds & Red Deer Writes: If you're thinking about taking the jump into turning your small business into an online e-commerce web development, there are a few things you may want to consider! With the direction of current markets, more and more...

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But I’ve Always Done It This Way…

Red Deer & Blackfalds Web Design Writes: As a Small Business Owner, you are likely faced with a multitude of questions/concerns about how you can best advertise your product/services! It's important to try and remain objective when going over your budget and deciding...

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Frequently Asked Questions

Red Deer & Blackfalds Web Design Writes: Getting your online presence to the point that it is functional and manageable for your business can be a daunting task! Having a professional website has become an absolute MUST for all business owners, big and small; however,...

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Save For Web

Red Deer & Blackfalds Web Design Writes: In the field of Small Business Web Design one of the most beneficial things you can do for your Website as well as your potential customers is to ensure that your load time is as efficient as possible. One of the number one...

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Getting Ranked

Red Deer & Blackfalds Web Design Writes: As the New Year starts, most (all) entrepreneurs are looking for new ways to advertise their Small Business! A lot of this comes down to your online presence, and even more pressure falls on how well your website is ranking....

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Your Website Resume

Red Deer & Blackfalds Web Design Writes: You may or may not realize it, but your Small Business Website acts almost exactly like a Resume to your potential consumers/clients. When an individual is scouring the internet looking to hire/purchase something for their...

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Email Marketing Tips

Red Deer & Blackfalds Web Design Writes: In the Website Design world there are many options for increasing traffic to your new or existing development. For some people, collecting and utilizing an email list is an efficient way to capitalize on turning users from your...

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Five UX Killers

Red Deer & Blackfalds Web Design Writes: You may not know it, and honestly even your prospective clients may not know it, but there are certain things that are considered common in Web Design & Development for Small Business that need to be eradicated. These small...

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Why WordPress?

Red Deer & Blackfalds Web Design Writes: So! I've been fielding a lot of questions from clients lately in regards to Web Design & Development as to what type of CMS and/or language they should be building their website with. Truthfully, the possibilities are endless....

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WordPress Posting Fix

Red Deer & Blackfalds Web Design Writes: After the most recent Wordpress update it became evident that there instances (in some cases) that when posting to a variety of Social Medias that they were no longer pulling the Excerpt or Featured Image from your blog post to...

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On Page Speed Tips

Red Deer & Blackfalds Web Design Writes: It can be hard in Web Development sometimes for Small Business to ensure that your site is running as fast as possible. The following is a short article and presents three tips for making sure that your On Page Speed is running...

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Installing Analytics

Red Deer & Blackfalds Web Design Writes: Do you have a Blog? Are you running a Small Business Website? One of the most important parts of running any type of website is knowing what type of traffic you are generating! When working with Wordpress there are two Plugins...

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Klout

Red Deer Web Design Writes Curious as a business on your Social Media Status? What's the best Application for measuring my success on these networks, while also providing me valuable and relevant content for me to post to new potential customers? Klout is both a...

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Don’t Run With Weights

Red Deer & Blackfalds Web Design Writes: Physical fitness is important! And nowadays it is all too common for individuals to try and find more efficient methods of getting in shape. All too often I will be outside and I see people running with small weights in their...

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Investing Your Time

Red Deer Web Design writes: How much should you really know about your website? Well ... Let's be honest! You are a professional and you have a business to run. That means that customers and clients are paying you for your service/skill and thus you need to weigh...

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Should You Blog?

Red Deer & Blackfalds Web Design Writes: I'm pretty biased, given my choice of career, but I believe in the power of blogging! I suppose given its definition you could consider what goes on on Social Media as a blogging of sorts; however, I am talking more...

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So You Wanna Impress Google…

Red Deer & Blackfalds Web Design Writes: So you meet someone. You like them. You decide you want take your relationship a little more seriously, but you don't know how? So what next?! Sounds like some odd-ball questions to be asking on a Design Blog ... But! It's...

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Domain/Hosting Basics

Red Deer & Blackfalds Web Design Writes: A huge part of Web Design is knowing what proper Hosting/Domain should cost you. Honestly? Everyone is going to give you a different opinion; however, for most Small Businesses it is no necessary to pay corporate level pricing...

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Choosing Your Site Colours

Red Deer & Blackfalds Web Design Writes: Choosing the correct colours for your new Web Design is an important part of your online presence. Chances are if your small business is at a point where you are ready for a website you may already have decided on colours;...

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SEO Basics

Red Deer & Blackfalds Web Design Writes: "I have this great new Web Design, but why am I not showing up on my search engines!?!" Pretty popular question, and under my development years it's one I hear all too often. The problem isn't necessarily what you're doing...

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Social Media Basics

Red Deer & Blackfalds Web Design Writes: So you're a Small Business Owner and you've recently (or maybe not so recently) decided you need to optimize both your website as well as your Social Media presence. But! You're wondering just how important it is that you take...

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